Events Marketing Co-Ordinator

EG sits right at the heart of everything that is commercial real estate. We support our community of 250,000 professionals who look to us to help solve challenges, provide answers and support their futures. We have spent more than 160 years serving the UK real estate market and this continues to be our collective purpose and passion. With our expert journalistic content and high-quality data, EG solutions provide unique insight into the marketplace and generate new business for our clients.

Constant flows of data from real estate assets help us improve the speed at which we make decisions, and these are essential to the development of EG solutions.

EG products and data power the market, bringing together the critical intelligence that supports your commercial decision making. With an award-winning team of reports and analysts, we keep you up to date on the latest news in the UK and international commercial property markets Additionally, EG events provide a place for debate and industry insight.

EG is fully dedicated to inspiring positive change through our ESG, Technology, Wellbeing, Diversity, and Inclusion programmes.

Description: You will be responsible for marketing both our commercially-led events, as well as those that support our overall marketing goals. We are looking for someone who can deliver marketing excellence to support our events, from planning and execution ranging from small meetings, C-Level content and thought-leadership events, through to large scale industry events.

Why do we need you?

To drive the growth of the EG business and help us support the UK commercial real estate industry to become the leading data-enabled market in the world by 2025.

What you’ll be doing:

• You will own the marketing timeline, and develop the marketing strategy for the portfolio of EG events

• You will develop marketing campaigns that drive interest and attendance to EG virtual events, in-person gatherings and tradeshows.
• You will manage the event website and create email campaigns, digital assets, and case studies that promote the attendance and participation in EG events.
• You will continuously measure and manage your campaigns to ensure their effectiveness and adjust your activities to meet targets.
• You will work closely with the UK sponsorship sales team, partners, and other key stakeholders to forge strong relationships to drive success.

• You will Identify appropriate new strategic marketing partnerships to drive attendance

What you need to bring to EG:

• Excellent writing skills and the ability to consistently create high quality, engaging content
• Some previous events marketing experience
• A solid understanding of marketing strategy and how this is applied to events and exhibitions
• Experience in creating content and utilising a variety of marketing channels
• Communication – outstanding written and verbal ability to communicate
• Proven team player - ability to work with a team and achieve daily and monthly goals
• Self-starter- able to identify work that needs to be done and does it without required instruction
• Outstanding social media and digital landscape understanding and practical knowledge

The requirements listed in the job description are set out as guidelines. If your skills are transferable and you can demonstrate how you feel your experience matches what we are looking for, please do apply for the opportunity to be considered.

Reports to: Chief Marketing Officer

Number of positions available:  1

Closing date: 20/01/22

Interview start date: ASAP

Possible Start date: ASAP

To apply for this role, please click the 'apply' button today.